5 Reasons Why Our Elementary Relaunch Rocks!
"I'LL BE BACK..." ~ Arnold Schwarzenegger
Famous last words as they say!
For many of you on the journey with me to imagine a dream, it was devastating to watch my small business fight hard but ultimately succumb to the impact of Corona virus.
The prolonged Victorian lock downs and pursuant economic fallout saw me make the difficult choice to close the retail spaces and step back from the business for a number of years. Elementary Skin Care continued to operate in a small way online, but my focus had to return to full-time work.
A massive heartfelt thank you to all of the customers and friends who continued to purchase online and support my business through some very tough times. I most definitely would have given up and closed Elementary if it hadn't been for the overwhelming support and encouragement you all haven given me over the past few years.
So, with a little shove from the universe and a huge amount of support from my partner Matt, the decision has been made to relaunch Elementary, bigger and better than ever and let me tell you why...
PUT SIMPLY, ELEMENTARY IS AWESOME!
Yes, we consciously choose keep it simple, but that's part of the brand's beauty. Our minimalist, natural approach to skin care means no wasted time doing shit you don't need, no wasted money buying crap you don't need and no waste going into your bin and ending in landfill!
WE'VE GONE ORGANIC!
Some time away often refreshes the senses and I've spent a lot of time rethinking, reformulating and redesigning many of the products in my head. Personally, I've made the leap to choose organic wherever possible and have learnt a lot about why we should do this.
All of our existing product lines will be changing to incorporate organic ingredients where possible and we've got some exciting new products in the pipeline...stay tuned!
WE'RE CHOOSING SUSTAINABILITY...HARD!
Elementary has always been focused on making eco-conscious choices with regard to using natural, ethically viable ingredients, minimalist packaging and reducing waste...but we're gong even harder.
We've gone back to the drawing board to take advantage of new technological advances in the world of cosmetic product packaging, so everything we sell is zero-waste or promotes and actively supports the recycling industry. Nothing should go to land-fill!
WE WANT YOU ON BOARD WITH US...Refills are back!
This is a tough one given we are such a small business, but we figure something is better than nothing and one small step forward is important to growing a concept we believe in.
Being a small business, we keep our pricing tight and just don't have the resources to fund free postage for everyone to return their packaging for refills. But what if we can meet you half way?
Stay tuned as we roll out our refill program
@elementaryskincare (Facebook | Instagram | Pinterest)
WE CHOOSE AUSSIE
When I started commercially making skin care back in 2016, I was frustrated that despite my efforts to buy ethical Australian made brands, the false advertising and misleading information is inevitably everywhere. The growing Shop Local movement inspired many of us to slow down and make more informed choices about how and with whom we spend our hard earned dollars.
Elementary is a small, artisan business and we're actively supporting other local Aussie makers like us, Australian owned and operated businesses and the Australian manufacturing industry. We encourage and actively support a circulation economy that benefits us all as Australians and we hope you will too.
So welcome back my friends, I've missed you...and I can't wait to share the new journey of Elementary Skin Care with you!
It's been too long...say G'day in the comments below.
Jen xx
PS: A little shameless self-promotion...help us hit the ground running and shop some of our great sales for Christmas...we've got VIP offers for existing customers about to hit your inbox!
PPS: Honestly, if you read all of that and got to this bit, you deserve a discount! Use LUVUESC at checkout for 20% OFF...spend more than $80 and you get free shipping too...WINNER!!! 🤗